Product analytics · Session replay · LLM & agent observability
PostHog pricing
All-in-one product platform with per-product usage pricing and a monthly free tier.
Published pricing Active Open source Last checked 2026-10-19
- Free tier
- 1M analytics events, 5K session recordings, 100K AI-observability events, 1M feature-flag requests per month (resets monthly).
- Pricing page
- https://posthog.com/pricing
- Self-host / OSS
- Self-hostable · github.com/PostHog/posthog
- Currency
- USD
Plans
| Plan | Price | Notes |
|---|---|---|
| Free | $0 | Usage stops at free-tier limits. |
| Pay-as-you-go | $0 base + usage | Per-product graduated rates above the free allowance; billing limits per product. |
Tier breakpoints
Product analytics (anonymous events) (billed per events)
| Pay-as-you-go | |
|---|---|
| 0 – 1M events | Free |
| 1M – 2M events | $50 per 1M events |
| 2M – 15M events | $34.3 per 1M events |
| 15M – 50M events | $29.5 per 1M events |
| 50M – 100M events | $21.8 per 1M events |
| 100M – 250M events | $15 per 1M events |
| 250M – ∞ events | $9 per 1M events |
Add-on: Identified events (person profiles) add-on — $0.000198 up to 2M, $0.0000697 up to 15M, $0.000036 up to 50M, $0.0000146 up to 100M, $0.0000037 up to 250M, $0.000001 up to ∞
Base rate covers anonymous events. Identified events also incur the person-profiles add-on rate (shown on the pricing page as $0.000198/event after the first 1M).
Session replay (web recordings) (billed per recordings)
| Pay-as-you-go | |
|---|---|
| 0 – 5K recordings | Free |
| 5K – 15K recordings | $5000 per 1M recordings |
| 15K – 50K recordings | $3500 per 1M recordings |
| 50K – 150K recordings | $2000 per 1M recordings |
| 150K – 500K recordings | $1700 per 1M recordings |
| 500K – ∞ recordings | $1500 per 1M recordings |
Web recordings. Mobile replay is a separate meter (2,500 free, then from $0.01/recording).
AI observability (LLM analytics events) (billed per AI events)
| Pay-as-you-go | |
|---|---|
| 0 – 100K AI events | Free |
| 100K – 150K AI events | $350 per 1M AI events |
| 150K – 250K AI events | $175 per 1M AI events |
| 250K – 500K AI events | $100 per 1M AI events |
| 500K – 1M AI events | $80 per 1M AI events |
| 1M – 10M AI events | $70 per 1M AI events |
| 10M – 50M AI events | $65 per 1M AI events |
| 50M – ∞ AI events | $60 per 1M AI events |
Billed per AI event (generations, spans, traces each count as an event). Calculator converts traces using your spans-per-trace assumption (1 trace + N spans events).
Estimated monthly cost
| Product analytics: events / month | Estimate | Plan |
|---|---|---|
| 1M | $0 | Pay-as-you-go |
| 5M | $153 | Pay-as-you-go |
| 10M | $324 | Pay-as-you-go |
| 20M | $643 | Pay-as-you-go |
| Session replay: sessions / month | Estimate | Plan |
|---|---|---|
| 10K | $25.00 | Pay-as-you-go |
| 50K | $173 | Pay-as-you-go |
| 100K | $273 | Pay-as-you-go |
| 200K | $458 | Pay-as-you-go |
| LLM & agent observability: traces / month | Estimate | Plan |
|---|---|---|
| 100K | $68.00 | Pay-as-you-go |
| 1M | $450 | Pay-as-you-go |
| 10M | $3,930 | Pay-as-you-go |
Try your own volume → PostHog alternatives
Estimate, check vendor page. Figures are list prices computed from publicly posted pricing on the "last checked" date. They exclude taxes, discounts, add-ons, seats and contract terms unless stated. Always confirm on the vendor's own pricing page.
Notes
- Tier breakpoints taken from the structured pricing data that powers posthog.com/pricing (Gatsby page-data JSON), saved alongside the HTML snapshot.
- Annual plans and volume discounts available via sales.
History
- Pricing snapshot baseline capturedbaseline
Sources
- PostHog pricing page retrieved 2026-10-19
- PostHog pricing data (page-data JSON) retrieved 2026-10-19
Raw snapshots in the repo: data/snapshots/posthog/2026-10-19.htmldata/snapshots/posthog/2026-10-19.mddata/snapshots/posthog/2026-10-19.pricing-data.json
Compare PostHog
- Amplitude vs PostHog
- Heap vs PostHog
- Mixpanel vs PostHog
- Pendo vs PostHog
- Fullstory vs PostHog
- Hotjar vs PostHog
- LogRocket vs PostHog
- Microsoft Clarity vs PostHog
- Mouseflow vs PostHog
- PostHog vs Smartlook
- Arize vs PostHog
- Braintrust vs PostHog
- Helicone vs PostHog
- Laminar vs PostHog
- Langfuse vs PostHog
- LangSmith vs PostHog
- Opik (Comet) vs PostHog